Olivia's husband Mario has worked in the textile industry all his life; his grandfather had a loom and Olivia has always been totally fascinated by it and by the swarming creativity of Turin and Chieri so tied to the fashion world and the famous brands.
In fact, she had an idea for a female line that expressed her own idea of female fashion: she actually wanted something out of the ordinary and with personality. Her fashion line must be a direct way for the wearer to express herself and who she is as a person. This is the origin of Rebekka: Olivia Magee's brand.
Rebekka Olivia aims to "distinguish her style working from the original artwork that they can then print on fabrics. Rebekka is actually a full art project": first Olivia and Stefany Barberis - Rebekka's creative director, look at the patterns and the fabrics and then they think of the model they will create. The art work is the hardcore element and Stefany with her formal fine arts education is the interpreter of the message they want to convey. Olivia and Stefany work together on colors and themes, they brainstorm together in the Via San Francesco da Paola shop; they work of the fabric and then they send it digitally to be printed. As they get the fabric effect they want, they start working at the model. they experiment a lot and totally enjoy the freedom of working on a small artisan scale, which allows them to customize too.
They keep everything in the house from the conception to the finish of the item and the choice of the fabric is given by the digital printing result so they work a lot with the new generation of technical fabrics.
Rebekka isn't only clothes, it is also accessories like silk scarfs, bags and purses all done following the same process because sometimes even only one item can define a person!