NW Italy is very cool because many Italian products, objects and national symbols were born in Turin or in other towns of Piedmont (un)fortunately, very few people are aware of it!
For example, Turin was the very first capital of Italy back in 1861 and despite all it still pretty much preserves all its royal heritage, understated elegance and charm. Look!
Italian fashion was also born in Turin where the very first fashion show was held right after WW2. Today, many amazing indie designers are based here and every year the Turin Fashion Week offers many events all around the city!